Australian gambling company and pokie machine specialist Aristocrat Leisure has revealed during its half-year briefing that it will launch an online casino product by the end of 2022.
Company to supply online casino product to US clients for launch in three states
The group’s chief executive, Trevor Croker, said on Thursday that the company would go live with two US customers in two states while it would also launch in a third state in early 2023.
Aristocrat to Launch Online Casino Product in US Market by Late 2022. Aristocrat to Launch Online Casino Product in US Market by Late 2022The casino games supplier already has slot games software used on both physical machines (pokies) and free-to-play smartphone apps. However, the move towards real money gaming options has come as the company predicts a boom in iGaming across the United States where six states currently allow online casino gaming.
Aristocrat to Launch Online Casino Product in US Market by Late 2022Speaking in the company’s half year briefing, Croker said:
“It’s going to allow our customers to provide our slots to their customers through an online application where they’ll be able to play our world-leading games on their websites.
Aristocrat to Launch Online Casino Product in US Market by Late 2022
Croker also added that Aristocrat would “obviously participate” if the Australian government moved to allow casino gambling. However, this seems unlikely in the current political climate.
During the briefing the company reported a half-year net profit of AU$580 million (€386.1 million) for the six months up to March 31st 2022. This was an increase of 41% when compared to the same period a year ago. Net profit after tax grew by 46% to AU$530 million (€352.9 million).
Gambling industry journalist with a background in online poker and trading. Covering the regulated U.S Sports industry and the exciting world of online poker.