Bet365 CEO Denise Coates Earns Record-Breaking £469 million in 12 Months

Denise Coates, founder and co-CEO of gambling firm Bet365 took home a pay packet worth £469 million in the 12 months leading up to March 2020. 

Bet365 CEO Denise Coates Earns Record-Breaking £469 million in 12 Months - Thursday, April 1st, 2021 10:31

Bet365
Bet365 CEO Denise Coates Earns Record-Breaking £469 million in 12 Months

Her salary for the period was £421 million while she was also paid £48 million in dividends. It’s believed to have set a new record as the largest corporate payment package in the UK.

Coates’ salary increased by over 50% on her previous year’s salary of $277 million.

The company told the BBC that Coates’ salary was “appropriate and fair” despite the company’s profits dropping by 74% in the following year.

Bet365 CEO Denise Coates Earns Record-Breaking £469 million in 12 Months which listed the Coates’ family’s total tax liability as £573 million for 2020.

Bet365 CEO Denise Coates Earns Record-Breaking £469 million in 12 Months Bet365 CEO Denise Coates Earns Record-Breaking £469 million in 12 Months

Image credit: Carine06 / CC BY-SA 2.0

Olivia Richardson

Olivia has worked as an editor and writer for major brands across multiple niches. She now focuses on the iGaming and sports betting industries.