The drop in sports betting activity was mitigated by Bet365’s move into other activities such as slot gaming and online casino products. A surge in online gaming as a result of the pandemic-enforced lockdowns then helped to offset any losses due to the cancellation of live sports.
As a result, the report filed at Companies House shows that the company generated revenues of £2.8 billion (€3.4/$3.7 billion), almost the exact same as the previous year. This led to a profit of £470 million (€567/$628 million) for the financial year.
Bet365 Boss Denise Coates Takes Home Almost £300 Million in First Year of Pandemic Bet365 Boss Denise Coates Takes Home Almost £300 Million in First Year of Pandemic made charitable donations of £103 million (€157/$174 million), up 46% on the amount donated in the previous year. The majority of these donations went directly to the Denise Coates Foundation.