BetitRight’s In-Play Product Goes From Strength to Strength With Betfred

Deal set to continue following a successful first 12 months

BetitRight’s In-Play Product Goes From Strength to Strength With Betfred - Friday, December 3rd, 2021 7:38

BetitRight’s in-play product continues to thrive as the sports betting analytics company enters its second year of providing its market-leading bet prompt service to bookmaker Betfred.

Over the past 12 months data taken from several operators and organisations reveals that 24% of sports bettors who engaged with the in-play content added to their bet-slip. Furthermore, there was a 450% increase in usage of the product by customers between launch and the end of the football season.

BetitRight’s In-Play Product Goes From Strength to Strength With Betfred BetitRight’s In-Play Product Goes From Strength to Strength With Betfred

Betfred has been able to introduce the in-play service for over 50 football markets, with 10-25 prompts generated per match only of the most interesting, engaging and relevant content. BetitRight is currently working on additional in-play products to help even more bettors ‘bet better’.

Henry Newman, BetitRight Co-Founder, said:

BetitRight’s In-Play Product Goes From Strength to Strength With Betfred

Visit the BetitRight website for more information.

Olivia Richardson

Olivia has worked as an editor and writer for major brands across multiple niches. She now focuses on the iGaming and sports betting industries.