As part of the New Jersey deal, bet365 will pay a market access fee to BetMakers which will be based on all fixed odds bets placed in New Jersey on thoroughbred horse racing. There will also be a content fee payable based on all fixed odds bets placed in both New Jersey and Colorado that are associated with BetMakers Global Racing Network content.
bet365 Agrees BetMakers Deal to Launch Fixed Odds Horse Racing in Colorado and New Jersey bet365 Agrees BetMakers Deal to Launch Fixed Odds Horse Racing in Colorado and New Jersey bet365 Agrees BetMakers Deal to Launch Fixed Odds Horse Racing in Colorado and New Jersey bet365 Agrees BetMakers Deal to Launch Fixed Odds Horse Racing in Colorado and New JerseyEarlier in 2024, BetMakers partnered with Kambi. This saw the Kambi integrate BetMakers’ Price Manager fixed odds platform into its sportsbook.
In May of 2023, BetMakers launched of MonmouthBets, the first legal and regulated mobile application for fixed odds betting on horse racing in the United States. The app was launched in partnership with Monmouth Park ahead of its 78th season of Thoroughbred racing.
