The latest gambling industry affiliate program to make a mockery of partners who drive value to their brand is Betsson affiliates – by adding what can only be described as predatory terms to their affiliate agreement.
Betsson Group Affiliate Program – Predatory Terms
Ironically dubbing itself “the perfect business partner” in creatives for the program, The rather one sided Term 8.0 has been updated in the affiliate agreement making it clear that this is not a conventional partnership or contract (with no moving goalposts) as most humans would expect:
8. Modification of terms and conditions:
Betsson Affiliates Updates T&Cs - Adds Predatory Terms by posting a change notice or a new agreement on our site and notifying Affiliates in an email of the implemented changes. Modifications may include, for example, changes in the scope of available Commissions and Affiliate Program rules.Betsson Affiliates Updates T&Cs - Adds Predatory Terms. Your continued participation in our Affiliate Program following our posting of a change notice or new agreement on our site will constitute binding acceptance of the modification or of the new agreement.
Affiliates React
Affiliates are a key force in driving revenues to operators such as Betsson. Many reactions on gambling affiliate forums expressed shock, disbelief and disgust.
Reactions from affiliates on gambling affiliate forums online included:
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Betsson Affiliates Updates T&Cs - Adds Predatory Terms
- “We can screw you over in any way we please, and there’s nothing you can do about it buster!”
- “How did this industry become so a shite 1 sided thing?”
We requested comment from Betsson affiliates’ head of affiliates Sebastian Jarosch – receiving no response.
