Boyd Interactive has agreed a deal to acquire Resorts Digital, the online gambling operations of Atlantic City’s Resorts casino.
Boyd Gaming Acquires Resorts Digital, Mark Giannantonio, president of Resorts, said that the deal had been agreed earlier this year and was finalized on September 1st but stopped short of releasing any financial details. Boyd Gaming Acquires Resorts DigitalHe went on to add that following the deal, Resorts Digital will operate under the sports betting and internet gambling licenses held by Resorts Casino.
The two companies will take part in cross-promotion, with Resorts showcasing the ResortsCasino.com brand at its physical casino location, while ResortsCasino.com will promote Resorts Casino Hotel in Atlantic City to its online audience.
Resorts Casino will also maintain its partnerships with other online gambling platforms, including DraftKings, Penn Gaming, PokerStars, and ESPNBET.
Giannantonio added:
Boyd Gaming Acquires Resorts DigitalIn its own statement, Boyd Gaming said:
Boyd Gaming Acquires Resorts Digital“The acquisition is consistent with Boyd Gaming’s strategy of building a profitable regional iGaming business integrated with our existing nationwide portfolio.
New Jersey has long been one of the nation’s leading iGaming states, and we look forward to further growing our presence in that state’s online gaming market in partnership with Resorts Casino in Atlantic City.”
Olivia has worked as an editor and writer for major brands across multiple niches. She now focuses on the iGaming and sports betting industries.