Gambling company Entain has announced that it has agreed a deal to acquire Polish sports betting company STS in a deal that is worth approximately £750 million (€877.4 million).
Entain to Acquire Polish Sports Betting Operator STSSTS is considered the market leader in Poland’s regulated sports betting market. In the three years to the end of 2022, its active
users of its online sports betting product grew at a 19% CAGR to reach 783k active users. STS also owns 400 stores, making it the largest retail sports betting operator in the Polish market. In the financial year 2022, STS posted Net Gaming Revenues (NGR) of PLN 663 million (£121/€141.5 million, +17% YoY) and Adjusted EBITDA of PLN 273 million (£50/€58.5 million)
Mateusz Juroszek, STS’s CEO, commented:
“I am very excited to be joining the board of Entain CEE, and see significant growth opportunities in the Polish market for STS under Entain’s ownership. Entain is a world class operator and has already made a significant investment in this region through SuperSport in Croatia. We could not have found a better partner to help us take STS into the next phase of its growth, and it is clear that Entain shares our ambition and vision for its future. I look forward to continuing to lead and grow STS, and to working in close collaboration with the Entain CEE team.”
Olivia has worked as an editor and writer for major brands across multiple niches. She now focuses on the iGaming and sports betting industries.