Fanatics Agrees $150 Million Deal to Acquire PointsBet’s US Business

Deal comes less than a month after company decided to exit US

by - Monday, May 15th, 2023 12:59

PointsBet Sports Betting

Fanatics has agreed a deal to buy PointsBet’s US business in an acquisition that will see the online sportswear retail company pay US$150 million (AU$222 million / €137.8 million).

As part of the deal PointsBet will:

  • Retain its Australian Trading Business and Canadian Trading Business
  • Fanatics Agrees $150 Million Deal to Acquire PointsBet's US Business
  • Have a perpetual, royalty-free license to exploit the Company’s Banach technology assets, with optionality to utilise these assets into geographic regions outside the US

Fanatics acquisition of PointsBet’s US business will also see the brand conclude its partnership deal with NBCUniversal. The final payment in the media agreement is included as part of PointsBet’s capped funding requirement in the deal. NBCUniversal has opted to release PointsBet Holdings Limited from its obligations under its media services agreement.

PointsBet shareholders are expected to vote on the proposed deal at a shareholder meeting which could take place in June of 2023.

Speaking of the deal PointsBet Chairman Brett Paton said:

“In view of the US market in which the company has significant operations, the Board has explored and considered a wide range of strategic alternatives over an extended period of time. Having considered all of the options potentially available to the Company, the Board believes the Fanatics Betting and Gaming proposal optimises value for shareholders.”

“The acquisition by Fanatics Betting and Gaming of our US Business will enable PointsBet to return significant capital to shareholders, while retaining strong Australian and Canadian businesses supported by our leading proprietary technology in a capital light setting.”

PointsBet Managing Director and Group CEO Sam Swanell said:

Fanatics Agrees $150 Million Deal to Acquire PointsBet's US Business Fanatics Agrees $150 Million Deal to Acquire PointsBet's US Business

The news of Fanatics acquisition comes less than a month after reports emerged that PointsBet was offloading its US business.

Jenny Tang
Fanatics Agrees $150 Million Deal to Acquire PointsBet's US Business