Flutter Entertainment PLC (FLTR) has announced new safer gambling measures in Ireland that include an outright ban on the use of credit cards on all customer accounts.
Flutter’s Irish brands including SkyBet, Paddy Power, and Betfair will stop accepting credit card payments by mid-April from both online and retail customers.
Other safer gambling measures introduced by Flutter include a pre-watershed whistle-to-whistle ban on advertising during live sporting events televised earlier than 9pm. The ban will run from 5 minutes before the event until 5 minutes after it ends and is expected to come into effect on May 1st.
Flutter Bans Use of Credit Cards for All Customers In Ireland as Part of New Safer Gambling MeasuresExplaining why these new measures have been introduced, Flutter UK & Ireland CEO Conor Grant said:
Flutter Bans Use of Credit Cards for All Customers In Ireland as Part of New Safer Gambling MeasuresGrant went on to add:
“We recognise that gambling has undergone a technological transformation over the past two decades. The influence of the smartphone, social media, and on-demand streaming has been profound.
Flutter Bans Use of Credit Cards for All Customers In Ireland as Part of New Safer Gambling Measures
News of Flutter’s new measures comes just a few days after Ireland’s Labour Party announced their introduction of the Gambling (Prohibition of Advertising) Bill 2021. If enacted, this bill would ban all forms of gambling advertising in Ireland.
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