International Game Technology PLC (IGT) announced recently that it has signed a multi-year systems agreement with Red Earth Casino in Thermal, Calif. to displace a competing casino management system (CMS) with the award-winning IGT Advantage CMS.
After deploying IGT Advantage, Red Earth Casino will complete a full-floor systems-hardware upgrade with advanced Avento capabilities, leverage IGT’s W2G Accrual and Mobile Responder modules, and take advantage of M5, the company’s content management platform that boosts player experience.
IGT, Red Earth Casino Sign Multi-Year Casino Management Systems Agreement“In packaging IGT’s leading CMS with a variety of apps and a floor-wide systems hardware upgrade, Red Earth Casino can quickly benefit from operational efficiencies and increased player satisfaction.”
Red Earth Casino’s CMS Deployment To Include IGT Advantage’s FloorNet Architecture, IGT SystemWatch
Red Earth Casino’s CMS deployment will include IGT’s most recent systems advancements, such as IGT Advantage’s new FloorNet architecture and IGT SystemWatch.
IGT, Red Earth Casino Sign Multi-Year Casino Management Systems Agreement“The Red Earth Casino team is incredibly excited to partner with IGT to modernize our gaming floor and player loyalty program via the IGT Advantage casino management system,” said Michael J. Broderick, Red Earth Casino General Manager.
“The versatility of IGT Advantage and the power of M5 technology equip Red Earth Casino to deliver a deeply personalized player experience while scaling seamlessly for future growth. This platform isn’t just an upgrade, it’s a fundamental part of our long-term strategy to innovate, expand, and lead in the next era of tribal gaming.”
Red Earth Casino Is Owned, Operated By The Torres Martinez Desert Cahuilla Indians
IGT delivers entertaining and responsible gaming experiences for players across all regulated segments, including lotteries, sports betting, gaming machines, and gambling online casino games.
IGT, Red Earth Casino Sign Multi-Year Casino Management Systems AgreementRed Earth Casino is located in Thermal, Calif., on Highway 86 between Indio and Brawley, just north of Salton Sea Beach. The facility is Southern California’s premier gaming and entertainment destination.
Proudly owned and operated by the Torres Martinez Desert Cahuilla Indians through the Torres Martinez Gaming Corporation, Red Earth Casino features over 350 slot and gaming machines, multiple dining options, and top-tier amenities.
