India’s Government Asks Google to Remove Ads for International Betting Companies

Surrogate news websites also targeted by the latest move against illegal betting companies

India's Government Asks Google to Remove Ads for International Betting Companies - Wednesday, December 7th, 2022 11:20

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India's Government Asks Google to Remove Ads for International Betting Companies (MIB) has written to Google requesting that the search engine stops displaying ‘surrogate ads of overseas betting companies’.

India's Government Asks Google to Remove Ads for International Betting Companies that broadcasters and video streaming services cease advertising gambling brands that are not licensed to operate in India.

India's Government Asks Google to Remove Ads for International Betting Companies

“After our last advisory on 3 October, TV channels and OTT players stopped showing surrogate ads of online betting firms, but it was brought to our notice that many such ads are running on YouTube and Google. We have asked Google to stop this immediately.”

The All India Gaming Federation (AIGF) estimates that as much as INR 50 million (€577,722) is deposited each month into accounts belonging to multiple agents of the betting companies in question.

Surrogate news websites a major issue

India's Government Asks Google to Remove Ads for International Betting Companies India's Government Asks Google to Remove Ads for International Betting Companies India's Government Asks Google to Remove Ads for International Betting Companies

The MIB and the ministry of consumer affairs have come out with strict advisories against direct advertisements and surrogate advertisements by offshore and illegal gambling websites. This has resulted in a significant reduction in offshore gambling ads.”

Ciaran McEneaney

Ciaran has been working within the Gambling Industry as a deep analyst since 2019. His deep knowledge and understanding of all the gambling regulations, and processes makes him a true asset, and an always valuable point of view for Gambling Industry News, allowing us to cover every topics from a brand new perspective.