The final draft of the Gambling Regulation Bill 2022 includes a provision that will allow consumers to opt-in to receive gambling ads online. This includes both social media and all other online platforms including video streaming services.
Speaking of the ‘opt in’ provision, Minister for Law and Reform James Browne said:
Irish Gamblers Must Opt In for Online Gambling AdsHe went on to add:
Irish Gamblers Must Opt In for Online Gambling AdsThe restriction on gambling advertising during the hours of 5.30am and 9pm remains in place. However, the proposed ban on all promotions and inducements to gamble is still unclear. The language suggests that any promotions that target an individual will be prohibited, but the that those that are released to the public in general may be allowed at the discretion of the regulator.
Further clarification is expected in the coming months.