It has been revealed that the new Irish Gambling Legislation, recently approved by cabinet ministers, has included a provision for consumers that want to continue receiving online ads for gambling products and services.
Irish Gamblers Must Opt In for Online Gambling Ads includes a provision that will allow consumers to opt-in to receive gambling ads online. This includes both social media and all other online platforms including video streaming services. Irish Gamblers Must Opt In for Online Gambling Ads Irish Gamblers Must Opt In for Online Gambling AdsHe went on to add:
Irish Gamblers Must Opt In for Online Gambling Ads“The bill also provides for a wide-ranging power to allow the Authority to prescribe the times, places and events where gambling advertising can be broadcast, displayed or published, and to specify the frequency, duration and amount of advertisements.”
Further clarification is expected in the coming months.