Luxor Hotel and Casino has announced a multi-year deal which sees computer hardware company HyperX Gaming retain naming rights for the group’s Esports Arena at the Luxor Hotel in Las Vegas.
Las Vegas Luxor eSports Arena Naming deal extended for HyperX Las Vegas Luxor eSports Arena Naming deal extended for HyperXAs well as naming rights for the venue, HyperX will gain exposure by featuring their branding on gaming peripherals and hardware (mice, keyboards, mics,) for tournaments running at the arena and for special events and daily play.
“HyperX is excited to retain the naming rights sponsorship of the HyperX Esports Arena Las Vegas as a sign of our commitment and dedication to esports and the gaming community,” -Daniel Kelley, HyperX director of marketing.