These opportunities include the integration of PointsBet odds and data into pregame, in-game, and postgame broadcasting. Data that both the NHL and NBC Sports have already started to use for the 2020/21 NHL season.
NHL to Receive 43,106 Shares in PointsBet as Part of New Sports Betting PartnershipIn a statement released on the NHL’s website, Keith Wachtel, NHL Chief Business Officer and Senior Executive Vice President said:
NHL to Receive 43,106 Shares in PointsBet as Part of New Sports Betting Partnership NHL to Receive 43,106 Shares in PointsBet as Part of New Sports Betting Partnership“We are excited to further elevate fan engagement via offering the most markets in the world for each NHL game, including our exclusive PointsBetting product, and enhance TV and digital integrations with mutual partners like NBC Sports.”
The partnership sees PointsBet further strengthen its presence in the United States and comes not long after NBC secured a 4.9% stake in the bookmaker in a deal worth a reported $540 million.
At the time of writing, PointsBet is up 4.83% on the Australian Securities Exchange (ASX) trading at AU$16.70.
Image credit: David / CC BY 2.0