Novibet Partners with Caesars to Launch Sports Betting in New Jersey

According to the agreement, Novibet will be legally permitted to operate in New Jersey for an initial period of ten years. The agreement is similar to another deal that Novibet recently agreed allowing it to launch an iGaming service in Pennsylvania. However, the PA deal does not include sports betting or online poker.

Both the NJ and PA agreements are subject to Novibet obtaining regulatory approval and the company expects both platforms to launch in 2023.

Mexico agreement with Big Bola Casinos

Ontario update

Speaking of the announcements, George Athanasopoulos, Chief Executive Officer of Novibet, said:

“The expansion of our iCasino platform into new regulated markets, including in North America, is a major pillar of our growth strategy. We’re pleased with our progress against this initiative as evidenced by our expanded partnership with Caesars Entertainment that now provides us with market access to New Jersey and Pennsylvania to address the significant OSB and iGaming opportunities in those states, as well as our new partnership with Big Bola to introduce our highly regarded iGaming and OSB products to players in Mexico later this year.

Novibet Partners with Caesars to Launch Sports Betting in New Jersey

We expect to replicate this success in the new North American markets we enter by remaining true to our operating disciplines and leveraging the proven popularity of our product offerings that feature more than 5,000 video slots, 220 live table games and 180 progressive jackpot games from over 120 online content providers as well as an innovative sports betting offering following the receipt of required respective regulatory approvals.”

Jenny Tang

Novibet Partners with Caesars to Launch Sports Betting in New Jersey