Pointsbet Recruits Shaquille O’Neal as Australian Brand Ambassador 
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Pointsbet Recruits Shaquille O’Neal as Australian Brand Ambassador 

SHAQl will become the face of Canadian betting Co PointsBet’s 2021 marketing campaign.

by - Monday, January 25th, 2021 8:18
Shaquille O'Neal

Shaquille O’Neal will become the face of PointsBet’s 2021 Australian marketing campaign.

Pointsbet Recruits Shaquille O’Neal as Australian Brand Ambassador 

Speaking after the announcement, PointsBet chief marketing officer and co-founder Andrew Fahey said:

“Shaq is an iconic figure in the worlds of sports and entertainment and was our clear number one pick to represent the PointsBet brand in Australia,”

Pointsbet Recruits Shaquille O’Neal as Australian Brand Ambassador 

The big Shaq announcement comes hot on the heels of PointsBet’s recent signing of former NBA champion Rip Hamilton as a brand ambassador for Michigan where the brand has just launched a sportsbook.

Pointsbet Recruits Shaquille O’Neal as Australian Brand Ambassador 

It’s been a busy month for PointsBet that saw the brand launch in Michigan, sign two former NBA champions as brand ambassadors and strike a deal with the NHL’s Detroit Red Wings.

Image courtesy of Keith Allison

David Burke

London based reporter covering all aspects of the global regulated and unregulated land-based and online gambling industry - including business news, sports-betting, casinos, poker & regulation