According to a report released by the European Gaming and Betting Association (EGBA) and H2 Gambling Capital, total gambling market revenue in the EU and UK for 2021 will drop by 13% in comparison to 2019’s figures.
The research reveals that total market revenue in 2021 grew by 7.5% to €87.2 billion in 2021 compared to 2020, an increase that has for the most part been driven by 19% growth in the online market across both the EU and the UK combined.
UK and EU Gambling Revenue Data for 2021 Shows Online Market Grew by 19% UK and EU Gambling Revenue Data for 2021 Shows Online Market Grew by 19%GGR from the online market is expected to grow by approximately 9% every year. As a result, by 2026, online gambling revenue is predicted to account for 41% of Europe’s total gambling revenue. This will mark a 26% increase on online gambling’s market share for 2019.
2021 has also seen a significant increase in the use of mobile devices with 50.5% of all bets online being made through a tablet or smartphone. This is the first time in history that bets through a mobile device have accounted for the majority of online bets and this share is expected to increase to 61.5% by 2026.
Speaking following the release of the report, Maarten Haijer, Secretary General, EGBA, said:
“The growth trend of Europe’s online gambling market continues but there remains significant room for online development in markets, such as France, Germany, Italy, and Spain, where the online share of the total gambling market is still relatively low despite the online markets in these countries being relatively mature. With continued online growth also comes the responsibility to ensure the online market is well-regulated and operators continue to utilize the latest online technologies to promote a stronger culture of safer gambling.”
Ciaran has been working within the Gambling Industry as a deep analyst since 2019. His deep knowledge and understanding of all the gambling regulations, and processes makes him a true asset, and an always valuable point of view for Gambling Industry News, allowing us to cover every topics from a brand new perspective.