Speaking in a press release to announce the new partnership, Craig Billings, President of Wynn Resorts said:
WynnBET Announces New Partnership with Digital Sports Media Publisher Minute MediaMinute Media currently powers over a billion video streams each month and a dedicated website for every major league professional sports team in the US. According to the press release, Minute Media will help WynnBET create targeted sports data and sports betting content for many of these websites.
In the same press release, Asaf Peled, Founder and CEO of Minute Media said:
“We’re thrilled to be working with WynnBET on this partnership, which will leverage our proprietary technology, robust video distribution, and athlete network to drive increased reach and awareness for their business. Together, we look to engage the rapidly growing sports betting audience and to provide them with a unique content experience that they won’t get anywhere else.”
The Minute Media deal is the latest news in an incredibly busy period for WynnBET. In early February, the company announced a partnership deal with the Memphis Grizzlies before launching its sportsbooks in Virginia in March.
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