X Embraces Sports Betting with BetMGM Partnership

BetMGM has announced a strategic partnership with X (formerly Twitter), becoming the social media platform’s exclusive Live Odds Sports Betting partner.

Speaking of the deal BetMGM CEO Adam Greenblatt said:

“X is the center of the sports world’s conversation 24 hours a day, seven days a week. Being directly accessible within that forum is an unprecedented opportunity to expand our reach to a passionate and engaged audience. We look forward to adding intel and content that enhances the platform’s interaction around sports.”

Natasha Lyndon

Based in London, Natasha is a former sports journalist with experience working for some of the biggest athletes & brands in the world of sports and iGaming.